Apart will enchant Libero


Apart, the strongest jewellery brand in Poland, is to open its shop, joining the group of tenants of Libero.

Apart celebrates its 40th anniversary this year. The company’s history goes back to 1977 when Adam Rączyński established his first jewellery workshop. After a few years he was joined by his brother, Piotr. Since that time the company has grown strong and it has become the leader on the Polish jewellery market as well as the most recognizable jewellery brand in Poland. The Apart shop will occupy 120 sqm in Libero.

“We open our new shops in carefully selected locations which provide us with appropriate surroundings. The Apart brand is mostly associated with modernity, richness of design and top quality. Thus while choosing our locations we take into consideration practical aspects such as convenient transport and easy access to the facility as well as aesthetic aspects related to its architecture and quality of the interior. Libero meets all these conditions and I think it has a great potential in terms of becoming a popular and eagerly visited place,” says Helena Palej, PR Manager Apart.

“Jewellery shops are important for us as regards complementing our fashion offer.  In Libero we try to strike an attractive balance between shopping, services, gastronomy, sports and entertainment. We gather a lot of functions in one place with a very broad group of recipients in mind,” adds Marcin Szlufik, senior leasing manager in Echo Investment’s Shopping Centre Department.

Apart is the unquestionable leader of the jewellery industry in terms of financial results (the turnover and the net profit), the number of shops (nearly 200) and the number of employees (app. 2,000 people) as well as the range of products and the strength and prestige of the brand. The company’s achievements have been appreciated and awarded by chapters of prestigious competitions on numerous occasions.

Libero is characterized by its excellent location at the junction of Kościuszki Street and Kolejowa Street, which are used by over 15,000 vehicles per hour at peak times. The construction of Galeria Libero is accompanied by an advanced commercialization process. 80 pct of Libero’s retail area has already been leased. The most important retailers of Libero include brands such as: Piotr I Paweł, Helios, Fabryka Formy, MkBowling, Media Markt, H&M, Grupa LPP (Reserved, Mohito, Sinsay, Cropp, House), Forever 21, CCC, Deichmann, Rossmann, Smyk, Empik Guess, Diverse, Big Star, Orsay, Vistula, Lancerto, Lavard, Martes Sport, 4F, Puma, , Ochnik, Wittchen, Wojas, Tous, Pandora, Apart, W.Kruk, Home&You, Flying Tiger, Pizza Hut, KFC, McDonalds, Starbucks, North Fish, Bon Apetito, Food&Ball, Sushi Kofuku and many others.